Website launching soon, visit flagship store in Greenwich

Maili
Excellent

Journal

Notes from the Maili studio — on bamboo and softness, what to wear for yoga and Pilates, the kindest fabrics for sensitive and eczema-prone skin, dressing a changing body, slow fashion and how a Greenwich Market shop came to be.

Rolled exercise mats stacked on a rack in a bright, empty studio.Movement

What Should You Wear for Yoga and Pilates?

Camille, Founder7 min read

Soft, stretchy and breathable beats technical and sporty for a yoga flow or a Pilates class. And if you would wear it when you weren't exercising, you have found something far more useful.

The Story of MailiOur Story

The Story of Maili

Camille, Founder8 min read

How rifling through a French grandmother's wardrobe, friendship bracelets in the playground and monsoon-season trips to India became a brand. Our founder tells the story of how Maili came to be.

Why Soft Clothes Matter More Than You ThinkComfort

Why Soft Clothes Matter More Than You Think

Camille, Founder5 min read

Before they even look in the mirror, people reach down and stroke the fabric. Our founder on softness, ease, and why “Feel Good Clothing” has always had more than one meaning.